Federico Gonzalez
Brand & Product Design Portfolio / MX / 2025
Making ideas real from sketch to launch.
15+ years in, helping teams and businesses grow with design solutions
This is what I do...
Brand Identity
I help brands discover their unique voice and style. Through thoughtful logo design, color palettes, and typography, I craft visual identities that resonate and build trust. Whether you're a startup or an established business, together we’ll create a brand that feels right and stands out.
UX & UI Design
Good design is more than aesthetics; it’s about creating intuitive, enjoyable experiences. I specialize in designing user interfaces that make navigating apps and websites easy and enjoyable. From wireframes to final screens, I’m here to bring clarity and ease to your users’ digital journeys.
Graphic & Motion
When words aren’t enough, visuals can tell the story. I create custom illustrations and motion graphics that capture attention, explain ideas, and bring brands to life. From animated explainer videos to unique illustrations for digital and print, my work is crafted to engage audiences and add personality to your projects.
Want to work together?
Let's Connect
Schedule a free consultation here!
Federico Gonzalez / Fretz Mx
2025