A Senior designer with 15+ years of experience working across MusicTech, FinTech, EdTech, Consulting, Software, and other products & industries. ⚡️

I create digital and print experiences that are intuitive, scalable, and engaging—blending strategy, user-centered thinking, and a sharp eye for detail. I’ve led design teams and managed projects through every stage of the product lifecycle, always focused on solving real problems and delivering work that not only looks great but feels right, works better, and connects with people.

Fluent in Agile, Lean UX, and Design Thinking, I’m quick to adapt and constantly exploring new tools and technologies to improve collaboration and streamline creative workflows and operations. I bring a strategic mindset, hands-on leadership, and a passion for making meaningful, lasting impact through design.

EXPERTISE

Design & Advertising: Graphic design, Branding, Illustration, Editorial Design, Motion Graphics & Video, Music.

Product Design: Responsive Web Design, UI Design, UX Design, Interaction Design, Prototyping, Information Architecture.

Strategy & Collaboration: Product Strategy, Design Thinking, Sprint Design, Lean UX, Team Management, Innovation.

INDUSTRIES

Technology, Software & IT Consulting, MusicTech, FinTech, EdTech, Human Resources & Talent Solutions, eCommerce & Retail, Manufacturing & Industrial, Entertainment & Cultural.

Collaborations

Collaborations with worldwide clients, partners, and teams

Want to work together?

Let's Connect

Schedule a free consultation here!

Federico Gonzalez / Fretz Mx

Dribbble / Instagram

2025