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Strata

Illustrations for marketing communications solutions company.

gostrata.com / USA / 2020
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Marketing made easy.

After working on Zahub project with Strata team, they asked me to help them with some custom illustrations for their services and solutions, the goal was to give the illustrations some personality aligned to their brand style. As a result, we developed 20 illustrations that show the main value props of their solutions.

The final illustrations had a vector-based, almost flat look, with some gradients and shadows to give some depth for the compositions. I had a really good time designing these illustrations which are still featured on Strata website.
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Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx — Strata — Fretz.Mx —
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Federico Gonzalez / Fretz Mx

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2025